Jordi Vendrell Farreny

Jordi Vendrell

Founder & COO

19 articles by Jordi Vendrell

Brain tech

How MarsBased integrates AI across development and operations

At MarsBased, AI has become part of our daily workflow: from how developers write code to how non-technical teams create, translate, and manage content. Here’s a look at how we’re Claude Code and similar tools to improve efficiency across the entire company.

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Linear AI

Linear AI: Is it any good?

We thought Linear AI was just another tech distraction, until we actually tried it. Find out why this new update is a secret superpower for Product Managers, not just developers.

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Software engineers in the age of AI

How we evaluate software engineers in the age of AI

What does a great software engineer look like today? A look inside our updated review templates and the new AI criteria we use to evaluate our team.

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MarsBased x Claude

How we use Claude for product management at MarsBased

How MarsBased uses Claude and Linear to automate PM workflows, shifting the role from administrative tasks to strategic product thinking.

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Quality

The quality crisis in software

Software quality is declining even as tools improve. Buggy launches and unpolished AI apps signal a crisis in digital craft — quality is now a competitive edge.

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How we automated hiring triage with n8n + ChatGPT

How we automated hiring triage with n8n + ChatGPT

We recently automated one of the most time-consuming non-technical processes in our company: early-stage hiring triage. To do this, we use n8n. n8n is our platform of choice for AI automation: it connects tools and APIs, runs processes on triggers (like a new form submission), and lets us add logic

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Iso 27001

On the path to ISO 27001 certification

MarsBased is pursuing ISO 27001 certification. Our security practices were already robust — this formalises and validates our commitment to data protection.

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privacy

Privacy, trust, and engineering tools: Our position at MarsBased

At MarsBased, we prioritize trust and privacy over the granular surveillance capabilities of AI tools like Cursor. Discover why we choose transparency and outcome-based engineering over monitoring individual usage data.

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ChatGPT launches the App Directory and a new workflow for building apps inside ChatGPT

ChatGPT launches the App Directory and a new workflow for building apps inside ChatGPT

OpenAI has officially launched the ChatGPT App Directory, opening a new distribution channel for developers to publish applications that run directly inside ChatGPT. Starting now, developers can submit their ChatGPT apps for review. Once approved, apps become discoverable in a dedicated directory,

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Paintbrush

Generating AI blog images with consistent style in 4K

If you run a blog or manage digital content, you’ve likely encountered the "Holy Grail" of generative AI: Consistency. Tools like ChatGPT or Gemini can create breathtaking artwork in seconds. However, they suffer from a major flaw: Artistic Amnesia. Today, they generate a perfect minimalist illustr

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astronaut structure

Our new services structure: finding the right fit for your project

We’ve redesigned our service structure to help clients easily understand how we work, offering five engagement models tailored to different project needs, budgets, and stages of growth.

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Compendium of AI use cases for business

Compendium of AI use cases for business

Artificial Intelligence is no longer just a futuristic concept, it is the engine driving efficiency in modern enterprises. However, the challenge for many leaders isn't why to use AI, but where to apply it for maximum impact. At GPTApps, we believe in practical application over theory. To help you

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